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  • April 23, 2014


Enterprise Dream Team – Magento and WordPress

When we think of Web Development, it’s very broad and can encompass hundreds of different applications, frameworks and libraries. When you narrow that list to Enterprise Web Development, that list inevitably gets shorter. The truth is, some platforms just don’t scale. Many systems come out of the gate targeting the Enterprise market and others evolve into it over time. That’s sort of the case we have here with Magento and WordPress. Magento has always been revered as an Enterprise level eCommerce solution, while WordPress, though strong, consistent and stable, was often viewed as a small to medium website platform. Oh, times have changed. Within the last few years WordPress has slowly been gaining ground into the Enterprise space. This is intentional. As per Matt Mullenwegs “State Of The Word 2013,” WordPress has specifically been positioning itself to engage in the Enterprise market. This has been happening in pieces at a time, leading with their robust Enterprise WordPress Hosted Solution, WordPress VIP. WordPress VIP is home to many high-end Enterprise clients, such as NBC Sports, TED, TechCrunch, CNN, TIME, DowJones and UPS, to name a few. It’s clear, the WordPress architecture of today, can support some of the most demanding Enterprise client websites.

Magento has long been hailed as the go to eCommerce solution for the Enterprise. As of today, Magento is without a doubt the most popular eCommerce platform on the internet with 26% of all eCommerce sites built with Magento. This is well deserved. Magento has paid it’s dues and just like WordPress has a strong, vibrant and passionate community. Magento boasts it’s own community showcase, that highlights some of the top brands using it’s software. You may have heard of a few, Samsung, Ford, Fox, Lenovo, Olympus, Men’s Health, Vizio, Nike and Nestle. There is no question that these brands rely and trust the scalability and stability of Magento.

As WordPress wades into the waters of the Enterprise market, it was destined to become closer with it’s colleague in the open source realm, eCommerce veteran, Magento. You may ask, why Magento, why WordPress, why now? The reason is simple, Magento already has traction in the Enterprise world. It’s used for larger sites, with thousands of products and can handle a lot of traffic. More importantly, Magento specializes in complex product details with unique setup, discount, tax, shipping and payment rules. WordPress, on the other hand, has become an expert at content. It’s flexibility with posts, pages, custom post types and a seemingly endless plugin library, is perfectly suited to merge nicely with Magento and show off both of their strengths.

So, what are some of the best ways to integrate Magento and WordPress for the Enterprise? Believe it or not there are many more options than there used to be. Several solutions exist from both sides. Here are a few that we recommend.

Magento WordPress Integration – Magento Extension

If you just need a basic WordPress install into Magento. This extension will get you up and going fast.

Magento WordPress Integration – WordPress Plugin

Coming from the WordPress side, this is a great way to get Blocks and Products from Magento into WordPress.

Mage Enabler – WordPress Plugin

An advanced plugin that will allow you session access into Magento. For the programmer, this plugin is incredible.

A Great Article – Integrating WordPress and Magento to build an ecommerce website Don’t just take our word for it. Magento and WordPress work great together! We hope you got some great information about using Magento and WordPress for your next Enterprise project. Magento and WordPress are two of the best open source products in their class and not only do they go great together, they are well supported. If you have any questions about using Magento or WordPress in your next Enterprise project, please contact us.

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