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Fundamental Search

Three Fundamental Search Strategies That Deserve More Credit

Recently I had a discussion with a Search Consultant whom mentioned how times are changing in regards to SEO and digital. He mentioned he had a client whom is extremely savvy and probably could be running some aspects of the SEO campaign themselves. These situations can be tricky as the client is very easy to communicate with for efficacy but on the same coin may challenge the authority of strategy from time to time.

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  • February 6, 2015

Matching Your Client’s Expectations with Your Website’s Development

In today’s modern world your business revolves around much more than just the basics like supply and demand. What used to work for business owners isn’t as effective in today’s constantly-changing technological markets. Even the most important aspect of business – sales has drastically shifted; face-time used to be of extreme importance in closing a sale but now designing web platforms to pop or ranking higher on search engines is just as important of an aspect to closing a sale.

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  • January 11, 2015

Is Magento the best e-commerce platform on the market today? You bet it is.

What Separates Magento As a Leading eCommerce Platform

The rise of technology has provided business owners with a variety of new opportunities to enhance growth and promote sales in a cost-effective manner. With the ability to master trends such as social media, paid media, search engine optimization and website design/development companies now have the advantage of  being specialized in one leading platform or skilled trade and dominating that niche. Businesses that have not managed to integrate into the technological world may find their brand diminishing, even if they were previously at the top of their industry’s tier. E-Commerce makes it possible for consumers to buy and sell online with no barriers of distance or time, providing an important element of convenience.

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  • January 5, 2015

Web Development Conferences/Expos to go to in 2015

Any serious web developer or designer knows that there are web conferences and expos taking place all around the globe that enhance skills, creates rapport among other professionals and should be engaging. Events are available that offer something for everyone, regardless of background. The industry is constantly changing; what worked a year ago most likely won’t work this year. It is impossible to stay one step ahead of the game without learning about the newest trends in development and refreshing your wealth of knowledge. Here’s a list of some of the most well-regarded web development conferences for the 2015 year!

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  • December 25, 2014

How to Do Web Development For Different Cultures

At Cofa Media, we are an International Web Development company. We have offices in San Diego, Amsterdam and Belgrade. Our team spans two time zones, three countries, four cities and we collectively speak six languages. We have embraced the different cultures we work with and in fact, believe that is our biggest asset. It sets us apart from other companies, because we have a tremendous library of perspective to choose from. It also widens the types of clients we can serve and has made us better communicators.

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  • September 10, 2014
Do_a _Discovery_for_your_project

Website Discovery – Prevent Mistakes Later

It hits you in an instant. Like a brick wall. “If I knew then, what I know now, I would have never gone down this path.” That’s an actual client quote, after we had built the client exactly what they’d asked for, despite our multiple warnings. See the client was in a hurry. They didn’t want to take the time to do a Website Discovery and they said they knew exactly what they wanted.

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  • May 14, 2014

4 open-source software questions enterprise clients ask

When you work with open-source software, you are so close to it, it’s hard to understand why everyone isn’t using it. Still there are some people that need convincing. When speaking with new potential clients we often get the same questions,

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  • May 3, 2014

Enterprise Dream Team – Magento and WordPress

When we think of Web Development, it’s very broad and can encompass hundreds of different applications, frameworks and libraries. When you narrow that list to Enterprise Web Development, that list inevitably gets shorter. The truth is, some platforms just don’t scale.

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  • April 23, 2014
WordPress is great for the small business website

WordPress is perfect for your small business

When building websites back in the 90’s, we had to build every page from scratch. If something changed for one page, we had to make the change on every page. For larger sites, this was a nightmare. Maintenance was tedious and almost impossible to do by yourself. If you decided you wanted to change the design of your site, you basically had to throw out the old site and build a new one.

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  • April 15, 2014
Cofa media

Why Custom Facebook And Twitter Pages Are Almost Always Worth It

There are a lot of reasons we could give you as to why it’s so important to have a custom Facebook or Twitter page for your company. We could write about the growing number of studies that show how people are increasingly going online to social media sites to find products and service recommendations.

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  • September 2, 2013

Aolani – San Diego’s best charter option

Cofa Media is proud to announce the launch of the new Aolani website. Aolani is a beautiful 58′ SUNCHASER American Catamaran, that can be chartered for corporate events, weddings, birthday parties, whale watching or holiday cruises.

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  • August 15, 2013
system testing cartoon

Web Design and Development Sign Off Agreement

You could say the Sign-off Agreement officially marks the end-point of a project, generally trailing behind UAT (also called System Acceptance). Could you close a project without a Sign-off Agreement? Of course, you may be thinking this process is overly bureaucratic, and that may be true for certain situations.

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  • August 2, 2013
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